Sustainability is at the core of how Ruffwear does business. For us, success includes embracing our responsibility to our community and to our planet – conducting our business in a way that maximizes the good we can do in the world while being cognizant of the impact we have on the planet.
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2021 Impact Report
We’re holding ourselves accountable to minimizing our negative impacts and maximizing the good we can bring to humans, their dogs, and the world they play in. We’ve made some bold goals, and we’re working hard to reach them. Here’s a look at some of what we’ve done so far and where we’re headed.
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Launching Our Climate Action Plan
Over the past two years, we've been building on our sustainability work by developing and launching a Climate Action Plan. We’ve made some bold goals, and we’re working hard to reach them. Here’s what we’ve done so far, what we’re doing now, and where we’re headed in the pursuit of sustainability with our carbon footprint.
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Our Pawprint: Supply Chain
Check in with Ruffwear's Sustainability Program Manager, Kelly Hughes, to look at Ruffwear’s efforts in establishing an environmentally-conscious supply chain.
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Joining The Climate Action Corps
Ruffwear is continuing our commitment to do business better by joining the Outdoor Industry Association's Climate Action Corps as a founding member.
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Diving Into the Bluesign® Sea
In early 2021, we joined 79 other industry-leading brands as a bluesign® system partner. Together, we're all on a path to lessen environmental impact and create a brighter and more responsible future for our companies and industries.
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Our Practices
We are committed to a continuing process of reviewing and improving our product and our practices to increase the positive impacts of our business while reducing unnecessary harm.
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Code of Conduct
The Code of Conduct includes the standards we have for our manufacturing partners as part of our commitment to do business better.
“As of Spring of 2022, you can find at least one bluesign®️ approved component (fabric, webbing, or hardware) in 81 of our current styles. That's roughly 77% of our line. 64 of those are using bluesign®️ approved fabric, like in the customer-favorite Front Range®️ Harness.
bluesign®️ approved fabrics account for about 59% of the volume of our fabric consumption (in yards). That's up from 37% in 2021.”